collect points

Earn points for your purchases to redeem for discounts and gifts.

birthday presents

Get special offers on your birthday month.

if it's important to you it's important to us

Tell us 3 dates (partner's birthday, anniversary, special occasions) that are important to you. We'll remind you several days in advance and offer special discounts and gifts.

Neighbors to Friends to lovers

As your relationship with Bakes develops, so do your benefits! Different tiers unlock different perks.

Exclusive perks

Get early access to new pastries, free tastings, event invites, and more.